Essay Topics for Global Warming - the Conspiracy

Essay Topics for Global Warming - the Conspiracy International Warming results in many serious effects which influence the environment severely. It is majorly the result of the increased Greenhouse effect. It is not a problem with a direct answer. In conclude, it is considered to be a severe. Climatic changes have become more prominent now due to the global warming that's a worldwide concern. The history of international climate change. All the written essays are extremely easy and easy as a way to help students. Scientific research starts with the writing of a research proposal which in detail explains the way the researcher intends to execute the research. Academic papers can't contain any signals of plagiarism. In your reflection, you will be in a position to speak about how your source contributes to your knowledge of this issue and to the scholarly conversation occurring in the literature. No matter your reasons are, it's great if you're passionate about the matter of climate change as it will be simpler to conduct research and persuade the reader to adopt your standpoint. You should have your reasons, and our principal concern is that you find yourself getting a great grade. Simply take a look at the model answer and examine how it's been organized. The very first step in solving any issue is identifying the origin of the issue. The present generation must assume the duty of stopping global warming in order to stop the suffering of future generations. Climate change, thus, is a change in the normal weather of a regions averages rainfall or normal temperature. International Warming is the extreme rise or gain in the temperature of the face of the Earth. The organic causes incorporate the release of greenhouses gases which aren't able to escape from earth, causing the temperature to rise. An increase in the quantity of extreme weather disasters C. Ok, I Think I Understand Essay Topics for Global Warming, Now Tell Me About Essay Topics for Global Warming! Therefore, their influence on the climate process is similarly short-lived. The entire climate of the planet is changing regularly because of the increasing worldwide warming by the organic means and human pursuits. Both are hot issues of the present time and it's the opportunity to analyse causes and prevention methods to stop the international warming. To start with, there are many factors which result in the international warming in the previous decade. The effect of that which we do on the earth has huge worldwide impacts. The gain in the normal temperature of the planet's near-surface air and the oceans are called global warming. Burning fossil fuels is the main reason behind global warming. The shrinking of Greenland ice sheet on the grounds of international warming. Essay Topics for Global Warming: No Longer a Mystery If you're writing an argumentative essay about the controversial topic of global warming and the way it is affecting the world now, and the way that it will impact the world later on, then you're in for a significant challenge. Moreover, the many indigenous men and women reside in rather harsh climatic conditions to which they've been adapted to. Migrating animals have suffered a significant lot due to the rapidly changing climatic problems. Long-term effects of international climate change in the USA. You are able to find essay examples of global warming on the site. An issue and solution essay on globa l warming is arguably the simplest type in conditions of defining what you've got to do. What you write in your worldwide warming essay will count on the kind of paper that you're supposed to submit. Therefore, unless your climate change essay is supposed to be about the range of opinions on the problem, blogs shouldn't be your source. The cost of an essay rides on the quantity of effort the writer has to exert. Such a paper should concentrate on the advantages and disadvantages of the method and compare it to similar procedures. As soon as you inform us about all of the paper information, we'll begin trying to find an appropriate writer for your paper. Because you could be writing one of several forms of papers about global warming, I can't incorporate a list of credible sources for each and every kind of paper here, but I've included 12 global warming articles to aid you in getting going on your next essay.

Gun Control Laws Should Be Legal - 1250 Words

Today in the United States, few gun control laws are strictly enforced, allowing many dangerous citizens to easily obtain firearms. With guns in the hands of the wrong people, there is a constant threat to others. Well over half of the population in the United States own a firearm of some sort. There are over one-hundred and fifty laws in the United States, this includes state and government laws. These laws are very strict when it comes to carrying guns and handling them in public, but the problem is it is very easy to get a gun permit online or through a short class. In the process of getting a firearm simple questions are asked such as â€Å"Have you ever been convicted of a felony? Have you ever been convicted of a misdemeanor crime of domestic violence? Are you an unlawful user of, or addicted to, marijuana or any other depressant, stimulant, narcotic drug, or any other controlled substance? Are you a fugitive from justice? And Have you ever been committed to a mental institut ion?† After these questions the clerk will call the FBI to run a background check on the person buying the weapon. However â€Å"A killer, Dylann Roof, bought his .45-caliber Glock at a gun store in Charleston, where he would have been required to pass a background check. Though he had been arrested earlier this year for trespassing and drug possession, he apparently met the legal criteria.†(CNN) This shows account shows that the requirements and restrictions on buying firearms are not very strictShow MoreRelatedGun Control Laws Should Be Legal Essay1345 Words   |  6 PagesGun control has been a hot topic in your society recreantly everyone has a different view on gun control. There are two sides to the argument people that are for gun control and people that are against gun control. The media talks about the two biggest factors the National Rifle Association and the Second Amendment the right to bear arms. But the most important question is whether gun-control laws actually reduce gun crimes or murder rates in general. Most people believe that having a fewer numberRead MoreGun Control Laws Should Not Be Legal946 Words   |  4 Pagesâ€Å"Gun Control†, pertains to laws dealing with the use of firearms in America. Whether one believes it or not, guns are trying to become outlawed in America, due to an out number of killings and other crimes. As the Bill of Rights states â€Å" A well-regulated militia, being necessary to the security of a free State, the right of the people to keep and bear arms should not be infringed† [160]. Many argue that if more citizens were armed, the crime rate would dramatically drop. Guns to become illegal inRead MoreThe Issue Of Gun Control949 Words   |  4 Pagespolicy issues have some legal components to them. For me a policy issue that comes to mind would be Gun Control, because I am a gun owner who is a supporter of the second amendment. With shootings and other gun related trouble happening al l over our country those who create and maintain our gun laws have a big responsibility to take care of. The policy issue of gun control has both people who support the right to bear arms, while there are others who think all guns should be done away with, and thisRead MoreGun Control Will Not Reduce Crime Essay1532 Words   |  7 PagesIn Just Take Away Their Guns, author James Q. Wilson argues that Legal restraints on the lawful purchase of guns will have little effect on the illegal use of guns (Wilson 63). Wilson points out that it would be tough to remove all legally purchased guns from the streets and nearly impossible to confiscate illegally purchased guns. Gun advocate J. Warren Cassidy argues that The American people have a right to keep and bear arms. This right is protected by the Second Amendment to the ConstitutionRead MoreThe Importance Of Gun Control1587 Words   |  7 PagesThe ability to own guns is a privilege, not a right. Once a person or group of persons h as abused their privilege, they do not deserve to carry on without a reduction or disbandment of the privilege. Gun control needs to be stronger to protect the people of the United States, to protect people from themselves and so much more. Constitutionally, gun control is legal and should be enforced due to the recklessness of the people. â€Å"A well regulated Militia, being necessary to the security of a free StateRead MoreGun Control And The Possession Of Guns1247 Words   |  5 PagesGun Control is more like a ban on the possession of guns and other arms. Laws and Policies are defined to reduce the concept of gun possession from society. The efforts are made in wake of a real threat to the lives of many people and also to control illegal activities like terrorism, robberies and killings. Those times are long gone when a gun was possessed in an order to keep the flocks of animals arranged or to guard the cultivated lands. Now the guns are becoming a real threat to human life.Read MoreThe Battle Of Gun Control847 Words   |  4 Pages Gun Control  refers to laws or policies that regulate the manufacture, sale, transfer, possession, modification, or use of firearms in order to  control  crime and reduce the harmful effects of violence. (http://definitions.uslegal.com/g/gun-control/) US Legal Definitions. The gun control debates and issues started hundreds of years ago. First, in 1873 the State of Georgia passed a law to ban handguns and this law was thrown out, because it was ruled unconstitutional. Second, in 1865 several SouthernRead MoreThe Issue Of Gun Control1454 Words   |  6 Pageswhether gun control is needed in this time period. Passing of strict laws is creating a tension between people who believe Americans have the right to bear arms against those who think guns kill people and need to be controlled. Who should Americans believe? First you have to understand that gun control laws could be very helpful in stopping certain crimes..certain. For example, in Tennessee, One of the most gun owning place, has put a ban on guns in certain places. The Tennessee law, which takesRead MorePersuasive Essay On Gun Control1687 Words   |  7 Pagesayehu Yitbarek Levell English 121-325/S25 04/20/2017 Gun Control Gun control is a controversial and important issue all over the world. A gun, as a weapon for defense and protection, has been misused by many resulting in unlawful acts. According to the Centers for Disease Control and Prevention, dedicated protect public health and safety, in 2010, there were roughly 31,670 gun-related deaths in the U.S. About 11,100 were homicides (35%) and about 19,400 (61%) were suicides (Jim). Every day, a lotRead MoreShould There Be Stricter Gun Laws and Should All Drugs Be Made Illegal?1129 Words   |  4 Pages Should there be stricter gun laws and should all drugs be made illegal? This topic is something I think we have all heard before, for years many states have went back in forth making drugs illegal then legalizing it for medical purposes only. The same goes for the debate with whether or not there should be stronger gun laws or should it just remain the same. On December 14, 2012 in Newtown, Connecticut an armed gunman entered Sandy Hook Elementary school and performed a mass shooting. Unfortunately

Current Brand Positioning and Target Market of Vodacom free essay sample

The purpose of this memorandum is to analyze and explain the current brand positioning and target market of South African company, Vodacom, from previous commercial advertisements. After having analyzed the current target market and brand position we would recommend a new target market and position for Vodacom of South African’s age range, 15-55 (58.7 % of total population) and include the following segments within the market: white and black South Africans, business adults and corporations, while still including the younger more technologically friendly age group 15-24 (38. 1 % of total population). A detailed analysis on regulatory, political, social, international, and economic factors has resulted in many details that can affect Vodacom. We offer solutions to these factors below. Regulatory Factors South Africa, despite it being the most developed country in Africa, is still divided by a number of different laws and regulations put in place decades before. As a result, many races and cultures within this country are segregated from one another. We found this is where Vodacom will encounter problems because of the many different communities that all have different interest. Our advice to Vodacom would be to have an assortment of advertisements that individually targets different segregated communities in order to maximize profitability. Political Factors The political situation within South Africa today supports a presidential representative democratic republic, where the president is both head of the government and multi party system. South Africa is ranked 69th out of 176 countries on Transparency Internationals Corruption Perceptions Index 20125. 53% of South African Investment professionals are concerned about political instability in the coming year. Especially with the death of their former president Nelson Mandela, a South African icon. Corruption may affect Vodacom in terms of efficiency, resource allocation, development, and management. The inefficient allocation of resources and management are continuously harming the company. For example, allocating resources to pay off officials to benefit the business can result in short term aid, but long run harm. Development can also be a challenge due to the reputation companies receive when known for corruption. It is more difficult to find key investors when bribes and payoffs are involved, which proves to be a high factor in South Africa. I believe Vodacom would benefit (in long run) to try and stop the high corruption rate within the company. Vodacom could implement an anti-corruption policy that addresses corruption at a macro and micro level. The anti corruption policy must also apply to each section of Vodacom’s value chain, corporate level to suppliers and buyers of the company. This anti corruption policy will ensure that corporation does not create any liability that may damage sales and the reputation of Vodacom. Weak legal institutions and poor governance heighten the risk of investing. The high risks associated with investing in South Africa prove to be a problem for Vodacom, making it much harder for the corporation to grow and attract investors. A key component in any marketing/business plan is the investors, making this one of Vodacom’s more pressing issues. A solution to this problem can be locating key investors with substantial funding to benefit Vodacom even in a society with poor government. Involving key investors in promotional campaigns that would be mutually beneficial could do this. Social Factors South Africans constitute about 48,601,098 million residents according to CIA world fact book of a July 2013 census. The multiple races that make up South Africa are limited, with 79 % of Black Africans, 9. 6% whites, 8. 9% colored, and 2. 5% Indian/Asian ethnicity (2001 census). There is an assortment of languages spoken within the country but the top three languages include: IsiZulu with 23. 82%, IsiXhosa with 17. 64%, and Afrikaans with 13. 35% popularity and English at 8. 2%. South Africa’s most widely found religion is Protestant at 36. 6%. The proportion of S. Africans living in rural areas has fallen by 10% since 1994. Today, 62% of the population lives in urban areas, with a 1. 21% annual rate of change. The remaining population that lives in rural areas could pose as a threat to the range in consumers. 38% of the population could lack the proper necessities to use Vodacom. Furthermore, this market also includes the highest assortment of segregated groups. A solution to this problem is to analyze what resources are available in the rural areas and if they have the proper technology to obtain Vodacom. Vodacom could then depict the largest target market within this group and try to better position their brand to meet these consumer wants. Vodacom does not want to limit the range of potential clients due to where certain clients live. Furthermore, Vodacom could maximize profits if it made its product available to use all of South Africa, regardless or rural or urban setting. Post-Apartheid South Africa remains divided. Amongst these dividing factors is gender, geographical location, and most noticeably is race. If any one of these groups is not properly targeted, Vodacom risks losing a large percentage of potential consumers. In order to avoid having this problem, Vodacom needs to universally market its product to all targeted consumers effectively. Because South Africa has so many dividing lines, it is important that Vodacom leave out any group in order to maximize profits. International Factors Over the past decade South Africa has reduced the number of tariffs. The result of reducing tariffs is more competition and reduced cost structure within the industry. Because Vodacom used the first mover advantage when entering the South African market, they can use the tariff changes as an advantage. If Vodacom can continue to make their product cheap and readily accessible the tariff reduction could just help the company maximize profits. Economic Factors The CIA world database reports that South Africa is a middle-income, emerging market with an abundant supply of natural resources; well-developed financial, legal, communications, energy, and transport sectors and a stock exchange that is the 15th largest in the world. Even though the country possesses modern infrastructure that support a relatively efficient distribution of goods to major urban centers throughout the region, some components retard growth. GDP fell nearly 2% in 2009 but has recovered since then and is growing at a rate of 2. 5%. Unemployment, poverty, and inequality remain a challenge, with official unemployment at nearly 25% of the work force. South Africas economic policy has focused on controlling inflation, however, the country has had significant budget deficits that restrict its ability to deal with pressing economic problems. As the economy declines it decreases the amount of business for the company, which directly affects Vodacom. Now, in the age group of 15-25 is a 49% unemployment rate, so they are not necessarily the bulk of the target market. This can affect Vodacom’s future sales. If youth under 25 is unemployed how will they be able to purchase products from Vodacom? There must be a wide range of products available to meet the needs of every viable customer option. Current Target Market From analyzing Vodacom’s commercials and demographics the current target market is the developed market, specifically the white South African adult in higher income groups age range 30-54. The first two commercials represent a campaign that relates to the rugby fans, which is especially popular among people of Afrikaan descent. These two commercials focus on player 23 and a rivalry between Elton and Jan. Using the Rugby sports ties in groups that would have otherwise been divided the boundaries. The language in these two commercials is also a key factor in analyzing the current target market. The Afrikaan language was 13. 5% of the population in a 2011 census, Zulu comprised 22. 7% and Xhosa comprised 16%. The second commercial appeals the older Afrikaan audience due to the Afrikaans singing sensation Robbie Wessels. Another factor that contributes to the target market is the third commercial. This commercial is two of the six commercials that features black South Africans. This commercial specifically makes note of the lack of innovation present in South Africa â€Å"we been having it! †. The commercial is centered around the black South African official believing he is up to date with technology and communication, when in actuality he is one step behind Vodacom, the leading cellular network. Furthermore, they specifically chose one of the most famous Kenyan actors Charles Bukeko. Having a widely known celebrity in their commercial brings much positive attention to their company. The white South African adult age 30-55 is the current target market of Vodacom, which only counts for 8. 9% of South Africa. In my opinion this target market is much too small, leaving a large number of potential consumers to be attracted by competing cellular companies. Current Brand Positioning Vodacom is known in South Africa as the leading cellular company. The company also hopes to increase the number of 3G base stations within South Africa as a way to reclaim their unhappy customers and provide a more efficient service around the country. Vodacom is the leading service providing innovative and accessible products. On a lighter note, the rugby player 23 represent two opposing views uniting and riding of all prior conflicts due to a country wide sport. These campaigns provide a sense of understanding the local population, and provide trust and admiration from the local population and in return instill these qualities in Vodacom. Vodacom’s brand awareness is increasing from these tactics of appealing to the ultimate rugby fan. This is one of the many ways Vodacom has united the country in which they operate. Recommended Target Market and Brand Positioning From a concentrated analysis of the current target market and brand positioning we recommend to alter both the target market and brand positioning. My recommendations will expand the target market in order to extend potential outreach and profitability. The current brand positioning offered essential Vodacom brand strengths, but we recommend more key factors for a more appropriate brand positioning. The new target market is South Africans ages 15-55. We also recommend three specific target segments within this target market. First, Vodacom should target white and black South Africans. Second, the company should also target business adults and companies, ages 25-55. Lastly, we recommend targeting the young adults, specifically technologically savvy youth, ages 15-24. The previous Target Market was focusing on a small percentage of South Africa. Vodacom should take full advantage of the diversity within South Africa, broadening their target market in order to maximize the full potential of the company and its profits. Targeting such a small percent of the population gives way for factors, such as high unemployment in the younger generation, to make an incremental difference in profitability and success. Furthermore, black Africans account for 79% of the total population, and even though a larger potion of this percentage represents the lower class, there is still an undeniable amount of market potential within this segment. Vodacom should branch out its current target market from the upper class, which is significantly Caucasians at around 10% of the population, to the different sectors found in the developed and developing ones as well. Specifically, in the developed sector we recommend Vodacom target institutions and corporations alike thus taking advantage of this untapped market by offering special â€Å"corporate† deals to those eligible. The developed market consists of high-end business adults that incorporate the innovative individuals that are involved in current societal trends. Lastly, the tech savvy youth can potentially be a large target market for Vodacom. The tech savvy youth from ages 15-24 comprises 20. 6% of South Africa’s population. Although nearly 50% of this category is unemployed, the remaining 50% give opportunity for Vodacom to build a life-long customer/supplier relationship. This target market is innovative and ready for the latest technology to emerge. The current target market should be expanded to the developing, developed and youth tech savvy markets to reach full potential and profitability Brand Positioning is the second category that needs to branch out from Vodacom’s current positioning. The current branding position needs a little adjustment adding global brand as a main factor in brand positioning. Having a strong global brand creates a competitive advantage and most importantly a strong and positive brand image. Vodacom needs to focus on letting the customer know what and who they are: â€Å"South Africa’s leading cellular network, with innovative, affordable, and accessible products, tailored to the needs of any one South African consumer. † Next, Vodacom must deliver this message through the right channels, which will be the following: Sunday Times, Daily Suns, and Rapport. Another channel should be advertisements on buses that travel in Cape Town, the following should be used: Algoa bus company, Baz Bus, and Greyhound. A third channel that should be used is opular airports throughout South Africa: Voted top 3 in popularity I recommend Johannesburg/Tambo International Airport, Cape Town International Airport, and H F Verwoerd Airport. The above channels will simultaneously and effectively target the developed, developing, and technologically savvy youth. Another key factors needed to reshape Vodacom’s brand positioning is the way customers view their products affordabi lity. We recommend that Vodacom make it easily known and accessible to the public that they offer a variety of product options with an array of prices that can be tailored to the needs and means of any one customer. We recommend Vodacom promote this to the public by incorporating the flexibility in prices in advertisements. Marketing Mix Product Vodacom must have top of the line and most technologically advanced, yet accessible products. This product must have features that provide opportunities to communicate. Such features include: long distance calling, chat opportunities, group texting, video calling, picture/video messaging, internet, and good 4G. Due to the 3 target segments (developed, developing, and technologically savvy), Vodacom must provide a line of products that meet the needs of each market. The line of cell phones must consist of basic operating for low cost and less technologically advanced consumers to innovative cell phones for the technologically savvy consumers. First, the basic phone product line, this line will be tailored to the Black South African. We recommend targeting this product for this segment because these consumers are not looking for a high-tech cell phone. Generally, this sector needs a basic, affordable, product that can satisfy day-to-day needs. The basic phone line will include the following phones: Samsung A107, Nokia 7020, and LG Revere. The intermediate package will be targeted to the developed sector in South Africa. This will include cell phones that are more technologically advanced, yet are predominantly standard products, such as: Samsung Odyssey and the Blackberry Curve 8530. Finally, the last category will target the technologically savvy youth. This product line will be the newest and best product available such as the Apple iPhone, Samsung Galaxy, and Android. The products must also provide service plans that accommodate each target market, which is range in prices. The service plans must assist the range of market. The service plans include the following: prepaid options; basic coverage and data usage; moderate coverage and data usage; unlimited coverage and data usage; and corporate level data usage. These coverage and data services plans are catered to the target markets and each segment. Price Vodacom needs to be accessible and affordable to the target market. Due to the range in the target market, the product line must offer a range of price structures to accommodate each segment. I recommend Vodacom aggressively restructure their prices and the packages offered in order to gain full customer potential. The pricing will follow the range in products from basic being lowest cost, and most advanced product being higher costs. This range of product pricing attracts a wide range of customers from different demographics. The basic phone line products will range between 180. 00 – 470. 00 rands (19. 00-48. 00 US dollars). The moderate phone line will range between 480. 00-760. 00 rands (58. 00-77. 00 US dollars). The advanced phone line prices will range between 770. 00-1800. 00 rands (80. 00-180 US dollars). By having multiple flexible price packages offered to the customer, Vodacom gains a sustainable competitive advantage. Place Being South Africa’s largest cellular network the corporation has the resources needed to to focus on having accessibility for consumers. The product must be placed accessibly in each target markets region. First, the corporate office of Vodacom should be located in Cape Town and the warehouse within South Africa due to tariffs and taxes that can cause additional costs for Vodacom. For the developing nation the Vodacom dealers must be located near the communities centers the company developed to increase brand awareness. Strategically placing products near/at targeted customers work and social environment will inevitably increase consumer brand awareness. For example, I recommend the product stations to be located in highly populated urban areas including Cape Town and Johannesburg. Shopping centers and University Campuses in these two cities is another place Vodacom should have their products in order to reach the most consumers. These areas are often visited by the projected target consumer and offer a way for them to get to know the product before deciding to purchase it. Lastly, for the growing tech savvy age group, these interactive storerooms will be located near universities, primary and secondary schools. A few universities and schools Vodacom can place products are the following: University of Cape Town, University of Western Cape. Specifically, University of Cape Town is best known as student neighborhood as well as the presence of an international population. By strategically placing their product Vodacom should be able to increase their market size and potential. Promotion Advertising is the key promotional method Vodacom will use to effectively reach the target market. First, because sports are highly idolized by South African citizens, I encourage that Vodacom continue to use major sports figures as brand representatives. Vodacom should start a promotional campaign that focuses on having South African celebrity spokespersons, such as: Siphiwe Tshabalala famous football player, Olympic bronze medalist, Llewellyn Herbet, Charlize Theron actress, and Candace Swanepol Victoria Secret Model. I would look into using Olympic and rugby athletes in future commercials, as well as the Victoria Secret model Candace. Doing this would continue to unify the country under common variables. This would further reinforce the brand image of â€Å"unity† that Vodacom has worked so hard to achieve. Second, I would like to see Vodacom focus on promoting their restricted flexible packaged price plan. Vodacom needs to gain customers that would otherwise go to different cell phone carriers by making it not only the best cell phone carrier, but an affordable one as well. Advertisement Advertisement #1 ? Caucasian female in backgroun and African descent male and female taking a on their iphone’s. This advertisement will target the younger segment ages 15-25 that are technologically savvy. Having a white and black person in the commercial will make sure that both races are targeted. This advertisement will be aired in Aafrikan and English Advertisement #2? Any one of South Africa’s best rugby players Stefan Bason, Kabamba Floors, Ryno Benjamin, Fabian Juries and Danwel Demas could play the part in this advertisement, in addition to Candace Swanepol. In this advertisement, I would like to see one of the players checking game scores on their smart phone, just before getting on a flight with their hot South African supermodel. Key to this advertisement is uniting all the target markets through a common South African celebrity. This advertisement will target the developed segment that is on-the-go and professional. language Aafrikan and English. Advertisement #3 ? Set in a rural environment, a woman is walking with others on dirt road. The woman gets an urgent phone call resulting in saving her farm. I recommend Vodacom make this advertisement a priority, as it targets the largely untapped population in rural South Africa. The cell phone of choice is a flip phone, which signifies a less wealthy target market. The setting is important because the phone call could be made even in a remote area (good cell phone service). Finally, it shows the importance of having a cell phone through Vodacom, because without having received her phone call something bad could have happened to her farm. Conclusion We propose some changes in Vodacom’s target market. We would recommend expanding the current target market from ages 30-55 to 15-55. By doing so, Vodacom will be targeting an up-and-coming generation that is technologically advanced and furthermore has potential of growing. I would also recommend that they target not only the developed market, but the developing market in South Africa as well. This is a vastly untapped market that Vodacom would highly profit from by taking advantage of this opportunity. We also recommend that by re-positioning the brand, Vodacom can increase sales and profitability. In conclusion, the new marketing mix provides a more accurate product, price, place and promotion in order to gain a more competitive advantage and become more successful within the industry.

Romeo And Juliet Essays - English-language Films,

Romeo and Juliet Romeo and Juliet, is a story of two young lovers, whose love was destined for destruction. They did not imagine that their love would lead to the tragedies that it did. These two young people did nothing wrong except fall in love. Three aspects of their destruction included the feud between the two families, the nurse and her betrayal of Juliet and the most important aspect of all is fate. The feud between the two families was one factor that contributed to the love of Romeo and Juliet being destined for destruction. "From ancient grudge break to new mutiny". (Romeo & Juliet, Prologue, pg.2 l.3) The two families, Montagues and Capulets, had many problems. There was hate between the two families so much so that even the servants hated each other. This feud would have caused many problems for Romeo and Juliet: These two young lovers knew this and this is why they kept their marriage a secret. If their parents discovered their secret, they would have made their children's lives miserable. Romeo and Juliet would not have been able to see each other. Both of these families were very stubborn and there was hardly any thing that would have made them become friends. In the prologue we learn that the only way the "strife" could be ended was by the deaths of Romeo and Juliet. "Doth with their death bury their parent's strife". (Romeo Neither the Montagues or the Capulets would have accepted the marriage. Keeping the marriage a secret caused Romeo and Juliet to turn to other people for help. Sometimes these people gave them the wrong advice or just betrayed them. The Nurse was one of these characters who betrayed the young couple. The Nurse who was also Juliet's friend turned against her at a very crucial time. The Nurse told Juliet that it would be best if she married Paris. "I think it best you married with the county". (Romeo This betrayal by the Nurse left Juliet alone. She was a wise young woman but it still would have been beneficial for her to have the help of the Nurse. Juliet was left on her own to make some very important decisions. I believe that if the Nurse had been around to help Juliet things may have turned out differently. Juliet had no one to turn to and ask for help. She could not have gone to her parents because they would not have understood. The Nurse was supposed to be one of Juliet's best friends. Now when it was important for Juliet to have someone there, for her she was betrayed. When considering the destruction of Romeo and Juliet the most sifnificant fact you must think about is fate. Fate, above all, destroyed Romeo and Juliet. Many instances in the play reveals that the love of Romeo and Juliet would end in death. "A pair of star-crossed lovers take their life". (Romeo & Juliet,pg.2, Prologue, l.6) From the very beginning it is evident that they were destined by the stars to bad fortune. Some people may think that there is no way to control fate or change what is in the stars. It could be that the love of Romeo and Juliet was destined for death so that their parent's feud would be over. Also, in the prologue it states that the dreadful course of their love was destined for death. "The fearful passage of their death marked love". (Romeo Both of these quotes show us that the love of these two was destined to end tragically. The masquerade party was above all the most important aspect of fate. The fact that Romeo was wearing a mask and his face was hidden allowed juliet to fall in love with him before she saw who it was. If Juliet had known who Romeo was she would probably have not fallen in love with him. Fate could not have been changed whatever was meant to be would happen and no one could change that. In conclusion, from the very beginning, the love of Romeo and Juliet was destined to be

Biography of Ernesto Che Guevara, Revolutionary Leader

Biography of Ernesto Che Guevara, Revolutionary Leader Ernesto Guevara de la Serna (June 14, 1928–October 9, 1967) was an Argentine physician and revolutionary who played a key role in the Cuban Revolution. He also served in the government of Cuba after the communist takeover before leaving Cuba to try to stir up rebellions in Africa and South America. He was captured and executed by Bolivian security forces in 1967. Today, he is considered by many to be a symbol of rebellion and idealism, while others see him as a murderer. Fast Facts: Ernesto Guevara de la Serna Known For: Key figure in the Cuban RevolutionAlso Known As: CheBorn: June 14, 1928 in Rosario,  Santa Fe province,  ArgentinaParents: Ernesto Guevara Lynch, Celia de la Serna y LlosaDied: October 9, 1967  in La Higuera,  Vallegrande,  BoliviaEducation: University of Buenos AiresPublished Works: The Motorcycle Diaries, Guerrilla Warfare, The African Dream, The Bolivian DiaryAwards and Honors:  Knight Grand Cross of the  Order of the Southern CrossSpouse(s): Hilda Gadea, Aleida March  Children: Hilda, Aleida, Camilo, Celia, ErnestoNotable Quote: If you tremble with indignation at every injustice, then you are a comrade of mine. Early Life Ernesto was born into a middle-class family in Rosario, Argentina. His family was somewhat aristocratic and could trace their lineage to the early days of Argentine settlement. The family moved around a great deal while Ernesto was young. He developed severe asthma early in life; the attacks were so bad that witnesses were occasionally scared for his life. He was determined to overcome his ailment, however, and was very active in his youth, playing rugby, swimming, and doing other physical activities. He also received an excellent education. Medicine In 1947, Ernesto moved to Buenos Aires to care for his elderly grandmother. She died shortly thereafter and he began medical school. Some believe he was driven to study medicine because of his inability to save his grandmother. He was a believer in the idea that a patients state of mind is as important as the medicine he or she is given. He remained very close to his mother and stayed fit through exercise, although his asthma continued to plague him. He decided to take a vacation and put his studies on hold. The Motorcycle Diaries At the end of 1951, Ernesto set off with his good friend Alberto Granado on a trip north through South America. For the first part of the trip, they had a Norton motorcycle, but it was in poor repair and had to be abandoned in Santiago. They traveled through Chile, Peru, Colombia, and Venezuela, where they parted ways. Ernesto continued to Miami and returned to Argentina from there. Ernesto kept notes during his trip, which he subsequently made into a book, The Motorcycle Diaries, which was made into an award-winning movie in 2004. The trip showed him the poverty and misery all throughout Latin America and he wanted to do something about it, even if he did not know what. Guatemala Ernesto returned to Argentina in 1953 and finished medical school. He left again almost immediately, however, heading up the western Andes and traveling through Chile, Bolivia, Peru, Ecuador, and Colombia before reaching Central America. He eventually settled for a while in Guatemala, at the time experimenting with significant land reform under President Jacobo Arbenz. It was about this time that he acquired his nickname Che, an Argentine expression meaning (more or less) hey there. When the CIA overthrew Arbenz, Che tried to join a brigade and fight, but it was over too quickly. Che took refuge in the Argentine Embassy before securing safe passage to Mexico. Mexico and Fidel In Mexico, Che met and befriended Raà ºl Castro, one of the leaders in the assault on the Moncada Barracks in Cuba in 1953. Raà ºl soon introduced his new friend to his brother Fidel, leader of the 26th of July movement which sought to remove Cuban dictator Fulgencio Batista from power. Che had been looking for a way to strike a blow against the imperialism of the United States that he had seen firsthand in Guatemala and elsewhere in Latin America; he eagerly signed on for the revolution, and Fidel was delighted to have a doctor. At this time, Che also became close friends with fellow revolutionary Camilo Cienfuegos. Transition to Cuba Che was one of 82 men who piled onto the yacht Granma in November 1956. The Granma, designed for only 12 passengers and loaded with supplies, gas, and weapons, barely made it to Cuba, arriving on December 2. Che and the others made for the mountains but were tracked down and attacked by security forces. Fewer than 20 of the original Granma soldiers made it into the mountains; the two Castros, Che, and Camilo were among them. Che had been wounded, shot during the skirmish. In the mountains, they settled in for a long guerrilla war, attacking government posts, releasing propaganda, and attracting new recruits. Che in the Revolution Che was an important player in the  Cuban Revolution, perhaps second only to Fidel Castro himself. Che was clever, dedicated, determined, and tough, though his asthma was a constant torture for him. He was promoted to  comandante  and given his own command. He saw to their training himself and indoctrinated his soldiers with communist beliefs. He was organized and demanded discipline and hard work from his men. He occasionally allowed foreign journalists to visit his camps and write about the revolution. Ches column was very active, participating in several engagements with the Cuban army in 1957 and 1958. Batistas Offensive In the summer of 1958, Batista sent large forces of soldiers into the mountains, seeking to round up and destroy the rebels once and for all. This strategy was a huge mistake and backfired badly. The rebels knew the mountains well and ran circles around the army. Many of the soldiers, demoralized, deserted or even switched sides. At the end of 1958, Castro decided it was time for the knockout punch. He sent three columns, one of which was Ches, into the heart of the country. Santa Clara Che was assigned to capture the strategic city of Santa Clara. On paper, it looked like suicide. There were some 2,500 federal troops there, with tanks and fortifications. Che himself only had roughly 300 ragged men, poorly armed and hungry. Morale was low among the Cuban soldiers, however, and the populace of Santa Clara mostly supported the rebels. Che arrived on December 28 and the fighting began. By December 31, the rebels controlled the police headquarters and the city but not the fortified barracks. The soldiers inside refused to fight or come out, and when Batista heard of Ches victory he decided the time had come to leave.  Santa Clara was the largest single battle of the Cuban Revolution  and the last straw for Batista. After the Revolution Che and the other rebels rode into Havana in triumph and began setting up a new government. Che, who had ordered the execution of several traitors during his days in the mountains, was assigned (along with Raà ºl) to round up, bring to trial, and execute former Batista officials. Che organized hundreds of trials of Batista cronies, most of them in the army or police forces. Most of these trials ended in a conviction and execution. The international community was outraged, but Che didnt care: he was a true believer in the Revolution and in communism. He felt that an example needed to be made of those who had supported tyranny. Government Posts As one of the few men truly trusted by  Fidel Castro, Che was kept very busy in post-Revolution Cuba. He was made the head of the Ministry of Industry and head of the Cuban Bank. Che was restless, however, and he took long trips abroad as a sort of ambassador of the revolution to improve Cubas international standing. During Ches time in governmental office, he oversaw the conversion of much of Cubas economy to communism. He was instrumental in cultivating the relationship between the  Soviet Union  and Cuba and had played a part in trying to bring Soviet missiles to Cuba. This, of course, was a major factor in the  Cuban Missile Crisis. Chà © the Revolutionary In 1965, Che decided he was not meant to be a government worker, even one in a high post. His calling was revolution, and he would go and spread it around the world. He disappeared from public life (leading to incorrect rumors about a strained relationship with Fidel) and began plans for bringing about revolutions in other nations. The communists believed that Africa was the weak link in the western capitalist/imperialist stranglehold on the world, so Che decided to head to the Congo to support a revolution there led by Laurent Dà ©sirà © Kabila. Congo When Che had left, Fidel read a letter to all of Cuba in which Che declared his intention to spread revolution, fighting imperialism wherever he could find it. Despite Ches revolutionary credentials and idealism, the Congo venture was a total fiasco. Kabila proved unreliable, Che and the other Cubans failed to duplicate the conditions of the Cuban Revolution, and a massive mercenary force led by South African Mad Mike Hoare was sent to root them out. Che wanted to remain and die fighting as a martyr, but his Cuban companions convinced him to escape. All in all, Che was in Congo for about nine months and he considered it one of his greatest failures. Bolivia Back in Cuba, Che wanted to try again for another communist revolution, this time in Argentina. Fidel and the others convinced him that he was more likely to succeed in Bolivia. Che went to Bolivia in 1966. From the start, this effort was also a fiasco. Che and the 50 or so Cubans who accompanied him were supposed to get support from clandestine communists in Bolivia, but they proved unreliable and possibly were the ones who betrayed him. He was also up against the CIA, which was in Bolivia training Bolivian officers in counterinsurgency techniques. It wasnt long before the CIA knew Che was in the country and began monitoring his communications. The End Che and his ragged band scored some early victories against the Bolivian army in mid-1967. In August, his men were caught by surprise and one-third of his force was wiped out in a firefight; by October, he was down to only about 20 men and had little in the way of food or supplies. By now, the Bolivian government had posted a $4,000 reward for information leading to Che. That was a lot of money in those days in rural Bolivia. By the first week of October, Bolivian security forces were closing in on Che and his rebels. Death On October 7, Che and his men stopped to rest in the Yuro ravine. Local peasants alerted the army, who moved in. A firefight broke out, killing some rebels, and Che himself was injured in the leg. On October 8, he was captured alive, allegedly shouting out to his captors I am Che Guevara and worth more to you alive than dead. The army and CIA officers interrogated him that night, but he did not have much information to give out. With his capture, the rebel movement he headed was essentially over. On October 9, the order was given, and Che was executed, shot by Sergeant Mario Tern of the Bolivian Army. Legacy Che Guevara had a huge impact on his world, not only as a major player in the Cuban Revolution but also afterward, when he tried to export the revolution to other nations. He achieved the martyrdom that he so desired, and in doing so he became a larger-than-life figure. Che is one of the most controversial figures of the 20th century. Many revere him, especially in Cuba, where his face is on the 3-peso note and every day schoolchildren vow to be like Che as part of a daily chant. Around the world, people wear t-shirts with his image on them, usually portraying a famous photo taken of Che in Cuba by photographer Alberto Korda (more than one person has noted the irony of hundreds of capitalists making money selling a famous image of a communist). His fans believe that he stood for freedom from imperialism, idealism, and a love for the common man and that he died for his beliefs. Many despise Che, however. They see him as a murderer for his time presiding over the execution of Batista supporters, criticize him as the representative of a failed communist ideology and deplore his handling of the Cuban economy. Around the world, people love or hate Che Guevara. Either way, they will not soon forget him. Sources Castaà ±eda, Jorge C.  Compaà ±ero: the Life and Death of Che Guevara. New York: Vintage Books, 1997.Coltman, Leycester.  The Real Fidel Castro.  New Haven and London: the Yale University Press, 2003.Sabsay, Fernando.  Protagonistas de Amà ©rica Latina, Vol. 2.  Buenos Aires: Editorial El Ateneo, 2006.

Journal Coursework Example | Topics and Well Written Essays - 500 words - 1

Journal - Coursework Example Texting and calling ability with cell phones allows with me to connect with anyone I choose whether they are in the same town, or halfway across the world. The Internet allows me to communicate as well as share mass amounts of data such as documents with people. Social networking lets the world know what is going on with my personal world as well as keep up with everyone that I am â€Å"friends† with through the chat feature as well as news feed. Not only has technology affected me personally, but it has also had an impact on my parents and grandparents. Even though my parents and grandparents are always cautious of new technologies, after they are taught how to use them, they like the ability to constantly be in contact with the ones they love. Text messaging is especially convenient because whether I am at work or in school, I can always be in contact with them, especially if an emergency or something arises without creating a scene in class. Communication and Internet devel opment have had a enormous impact on the way information is disseminated both in the working world and in the education systems. People now have the ability to access and send files such as documents at light speed, which can in turn be read by computers and hand-held devices. It allows for collaboration with either companies or research partners.

The use of isotopes in medicine Essay Example | Topics and Well Written Essays - 1250 words

The use of isotopes in medicine - Essay Example This physical difference explains why a process like fractional distillation can be used to separate isotopes. According to Van der Merwe (2002), due to the difference, a single element has the capability of existing in many forms for instance oxygen can exist as oxygen- 15, oxygen- 16 or oxygen- 17. This paper aims having a comprehensive discussion of isotopes, outlying their uses in archeology as well as looking at the future of isotopes in this area of interest. Isotopes are categorized into two main groups; stable and unstable. White (1998) asserts that stable isotopes are those that do not decay over time, while the unstable ones undergo through an ionizing radiation referred to as radioactivity. Isotopes that give off this ionizing radiation are called radioisotopes, for example, carbon- 14 is a carbon radioisotope. In fact, the radioactive process differs from one isotope to the other hence some isotopes have a higher radioactive rate than others. The difference in the radioac tivity rate depends on the ratio between neutrons number and proton number. The higher the ratio the faster the rate and vise versa. Ambrose (2003) explains that the decay rate of isotopes can easily be predicted and determined, thus has widely been used in determining age mostly in archeology. Uses in Archeology Carbon Dating Carbon dating is the most common use of isotopes in archeology where age of organisms is determined in the process (McKinney, et al, 1995). The isotope used in this case is carbon- 14. Normally carbon exists in the C- 12 form, but in few occasions it also exists as C- 14. C- 14 are radioisotopes hence can undergo a radioactive process at a specified rate of the half-life. According to the half-life rate, the proportion of decay is in such a way that the C- 14 to C-12 proportion is always constant. However, this is an unproven assumption that archeology attach to this theory of dating in order to assign ages to their discoveries (Van der Merwe, 2002). The theor y is based on the changes that occur to a living organism when it dies and the process of decay starts. According to the theory, during the living period of an organism, the carbon (C-12 and C-14) proportion in the organisms’ body and that in the environment is equal (White, 1998). This is so because the organism exists in an equilibrium environment as different metabolic processes take place within the organism, causing exchanges between the organism and its environment. In the process organisms are constantly replacing body molecules, a process that is faster in some tissues (skin), and slow in others (bone). However, upon death, the unstable form of carbon (C- 14) will start decaying without being replaced from the environment through radioactivity. Consequently, if some parts of the organism such as bones are found by an archeologist, the ratio of C-12: C- 14 at the time can be used to ascertain when the organism died (Van der Merwe, 2002). An organism that died recently will have a lower ration than the one that died ages ago. Material Classification The isotopes used in this process are mainly those of oxygen through a closer analysis of the ratio of O- 18: O- 16. Ambrose (2003) contends that archeologists use this method in the classification of the different types of glasses as well as in the analysis of mollusk shells as they try to determine their origins and sources. In